GRISCHA MENTGEN
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#BOSSEVERYTHING
adidas

It was time for our adidas football players to reach the next boss level.
So they started to #bosseverthing

We created a massive social media conversation.
The community went wild…but was it all real, or fake?

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Credits:
My part: copywriter
Client: adidas
Agency: Jung von Matt SPORTS GmbH
Campaign claim by IRIS Worldwide
GRISCHA MENTGEN
© GRISCHA MENTGEN AND THE RESPECTIVE AGENCIES.
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